Introduction to Generative AI for Decision Makers

(3 hours)

 

This course is designed for business users, business leaders, and, more generally, decision makers within organizations who are seeking to gain a comprehensive understanding of generative AI and its potential impact on their businesses. The overall goal of the course is to educate decision makers on the potential impact generative AI can have in their organizations, educate them about generative AI services on Google Cloud, and to inspire decision makers to start thinking about what is possible with generative AI technologies.

Objectives

• Define generative AI and distinguish between generative AI and other types of AI
• Explain the impact and potential application of generative AI
• Understand the pillars of Responsible AI and how it relates to generative AI
• Define the potential personas affected by generative AI and how they can leverage this new technology
• Survey applications of generative AI across different horizontals through a case study

 Audience 

This class is intended for customers.

Prerequisites

There are no prerequisites for this course. The workshop aims to provide both introductory and advanced insights into GenAI, making it suitable for individuals with varying levels of AI expertise.

---

Course Outline

Module 1: Understanding Generative AI

• GenAI vs. AI/ML
• GenAI Applications
• Business Impact of GenAI

Module 2: Generative AI in Your Organization

• Personas and Products
• Business Audience: Google Workspace
• Consumer AI Products vs. Enterprise AI
• AI Practitioners: Vertex AI Model Garden
• Developers: Vertex AI Studio and Vertex AI Agent Builder

Module 3: Responsible AI

• AI and Responsibility
• Google’s AI Principles
• Responsible AI Practices
• Data Privacy at Google
• Customers’ Responsibilities

Module 4: Generative AI Case Study

• Use Case Identification and Scoping Considerations
• Use Case Prioritization Evaluation
• Generative AI Project Steps
• Case Study Discussion